e-Newsletters

Don’t even think about an e-newsletter unless it is remarkable, interactive, measurable and engages your customers.

Great newsletters establish a dialogue with customers that is consistent with your Brand position. It should add value to the lives of your customers while creating a trust that serves as a platform for building long term relationships. Ultimately, it may serve as a venue for up-selling as well as cross selling appropriate products and services.


Do you want us to design, research, write and execute your newsletter?  Easy.  We know how many external links vs. internal links is optimal to engage customers. You will be in good company, as our platform is the same one used by world class companies like Nike and Apple. Our clients see open rates that exceed industry norms, time and time again.

We do whatever it takes to keep it simple for you.  Do you want a re-usable newsletter template, where you control the content and lists?  Easy. Our system will provide you the framework for success, including conformance to Federal Can Spam guidelines and real time reporting and analysis. You can include images, forward to a friend, personalized messaging and multiple links.

A few of our Features:

  • Personalize each newsletter with “Hello Sally,” (that’s only one of ten personalization options)
  • Our guidelines ensure adherence to the Can-Spam Federal regulations
  • Forward to a friend
  • Opt in, Opt out options
  • Send in any time zone
  • Unlimited number of lists
  • Add subscribe forms on your website

Reporting & Analysis

  • You see all reporting and analysis - real time!
  • Open and click tracking, unsubscribe reports, bounce reports, link activity by reader

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Raising The Standard, LLC | 5507 Locust Street, Augusta MO 63332

636-482-4200 | 636-482-4201 Fax | 314-575-1400 Cell | SteveHoeft@Raising-The-Standard.com

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